INTRO
Finally, we can report something more positive than in the last issues of ImProfil - the Covid restrictions have been relaxed for the most part (for the time being), so that even trade fairs were possible again. We took advantage of this, of course, and exhibited at IFAT in Munich last month. There was a huge crowd, because after the pandemic everyone was happy to finally experience some normality again and to meet old acquaintances and friends, as well as to make new acquaintances and customer contacts. The fair was a complete success for us, and the next one is already coming up in October this year: the K fair in Düsseldorf. You can already look forward to seeing what theme we will implement for you at our booth this year - it will be completely different from the last few years. We can only reveal this much: the atmosphere will be fantastic! Sustainability was a very big topic at the trade fair in Munich, and you could see that almost all the companies are tackling the issue and aligning their production to make it more sustainable and environmentally conscious. This is not a new topic in our company either. For a long time we have been looking at ways to make our production more sustainable, but also to improve all other economic, social and ecological aspects in the company. We have already done a lot to achieve this, but the list of projects to be implemented in the near future is still long. In order to transparently present the developments and plans to our employees and stakeholders, there will be an annual Krah ESG report from this year onwards, which will be attached to the company’s annual report and which can be accessed by anyone. A detailed report on this topic can be found on page 18.
But there was more going on than just the fair. We were able to expand our social media team with Alannis Reign Binoya from the Philippines and are very happy to have her as a correspondent and new colleague. Together with the Krah Asia inc. team, she will regularly publish YouTube videos entitled “Alannis asks”, in which she interviews customers or employees, visits construction sites or gives insights into our companies. The first videos are already online and can be found on our YouTube channel “KrahTV”. We would be delighted if you watched, liked and shared the videos. You are also welcome to tell us what you think of the videos and what topic would interest you. She will also be posting little insights and background information on Instagram, including following our in-house basketball team on their games in Manila and outside. Check the left page for our Social Media channels.
On a more serious note, Covid is far from over, and the economic crisis and the war in Ukraine are also making themselves clearly felt, both privately and in our company. We are currently struggling with very long delivery times for many materials and extremely increased prices, which makes it very difficult for us to produce machines and deliver them on time. However, our main goal still is the same as always - to deliver your requested goods and machines in best quality and without compromises. So, we will keep on giving our best, despite the circumstances.
We hope you enjoy reading this issue. Feel free to let us know if there’s a particular topic you’d like to know more about and we’ll try to cover it in a report. We are already looking forward to seeing many of you again in October at the K trade fair in Düsseldorf and to celebrating with you.
Best wishes and stay safe!
Alexander